PuttStock
OVERVIEW
Designed for today’s golfers, PuttStock is a modern golf brand focused on the buying, selling, and trading of premium golf clubs and gear.
SERVICES
Brand Identity Design, Art Direction, Brand Guidelines
TEAM
Jared Keller Design
BRAND IDENTITY
The creative challenge was to merge two contrasting feels—luxury and affordability. The identity focuses on communicating trust, professionalism, and quality, while still connecting with a younger crowd of golfers.
LOGO DESIGN
No frills, just confidence. The PuttStock logo leans into classic golf aesthetics with a bold serif wordmark and italic subline that feels both trustworthy and trade-savvy. Built for a brand that’s all about premium gear without the country club pretense.
SOCIAL MEDIA DESIGN
Looking to bring the new branding to life online, a set of social media templates were created tailored for both organic content and paid promotions. Templates were designed to highlight gear and frame key messaging.
